Fris evenement

Stichting Fris haalt de documentaire 'Rams' van Gary Hustwit éénmalig naar Enschede. Dieter Rams is met zijn 'Ten principles of good design' een voorbeeld voor velen (waaronder Jonathan Ive van Apple). We vinden dat iedere ontwerper deze film gezien moet hebben en daarom bieden we je de mogelijkheid om samen 'Rams' te kijken daarna gezellig na te praten bij SamSam. Een drankje na afloop is inbegrepen. De documentaire is in het Engels en Engels ondertiteld.

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Evenement details

Wanneer:
22 januari 2019
Tijd:
18:00
Organisator:
Stichting Fris
Locatie:
Theater Concordia, Enschede
RAMS

For over fifty years, Dieter Rams has left an indelible mark on the field of product design and the world at large with his iconic work at Braun and Vitsoe. The objects Dieter has designed have touched the lives of millions of people––so many of us have had a Braun coffeemaker, shaver, stereo, calculator, speakers, or alarm clock. Or an Oral-B toothbrush. Or a Vitsoe 606 shelving system. Or any of the hundreds of other products Dieter has designed or overseen the design of.

His work has influenced the way most of today's consumer products look and function. The computer or phone you're reading this on looks the way it does because of Dieter Rams. Dieter's influence also extends to his "Ten Principles of Good Design," a list of edicts that champions simplicity, honesty, and restraint, and still applies to design theory and practice today.

In 2008, Gary interviewed Dieter for his documentary Objectified, but was only able to share a small piece of his story in that film. Dieter, who is now 86, is a very private person; however Gary has been granted unprecedented access to create the first feature-length documentary about his life and work. The documentary is simply titled Rams.

Rams will include in-depth conversations with Dieter, and dive deep into his philosophy, his process, and his inspirations. But one of the most interesting parts of Dieter's story is that he now looks back on his career with some regret. "If I had to do it over again, I would not want to be a designer," he's said. "There are too many unnecessary products in this world." Dieter has long been an advocate for the ideas of environmental consciousness and long-lasting products. He's dismayed by today's unsustainable world of over-consumption, where "design" has been reduced to a meaningless marketing buzzword. 

Rams is a design documentary, but it’s also a rumination on consumerism, materialism, and sustainability. Dieter's philosophy is about more than just design, it’s about a way to live. It’s about getting rid of distractions and visual clutter, and just living with what you need. The film features original music by pioneering musician and producer Brian Eno. 


“The man who all but invented consumer product design as we know it today.” – The Guardian

“To quantify his impact, you need only look at the millions of Apple products in our pockets.” 
—Fast Company

“Dieter Rams’ design ethos has shaped the way entire generations think about making and consuming.” —Wired

“Indifference towards people and the reality in which they live is actually the one and only cardinal sin in design.” – Dieter Rams